LOGO TYPES INFORMATION
Lettermark & Wordmark Logotypes
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Lettermark & Workmark logotypes are very similar in a creating strong brand identity. When combined with an eye-catching typography these logotypes work well as font-based logo that focuses on a name or initials of a business. For lettermark logotypes, a company whose business name is lengthy would use this simple monogram for brand recognition. For example it's much easier to say--and remember-- KHMET versus Keeping Human Minds Elevating Together, right? Businesses who are not already established may want to add their full business name below the logo so consumers will begin to and know who your company is right away. A wordmark logotype focuses solely on a business name (think Google or Pinterest) and is a text-only logo. Both lettermark and wordmark logos are easy to reproduce across brand marketing materials making them highly flexible options for newly developed businesses.
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Emblem logotypes are commonly used by commercial enterprises, organizations, and some individuals to aid and promote instant public recognition. If your company is looking for a more traditional, classic style that makes a dynamic impact, an emblem logo is the go-to choice. However, they can be on the inflexible side when printing in smaller sizes since they can't be separated into individual elements and the text must be small enough to fit inside of the symbol making an emblem logo difficult to read. As a rule, we encourage companies to help us design less intricate emblem logos which will be versatile whether branding online or in print.
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Emblem Logotype
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Iconic Combination Mark Logotypes Bottom
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Iconic Combination Mark logotypes combine lettermark and wordmark with a symbol/icon that represents and projects your company or organizations brand name. The picture and text can be laid out side-by-side, pyramid on top of the other or fused together like the brands MasterCard, Adidas or YouTube, just to name a few. People are more likely to associate your name with your iconic logomark. Also, because of a distinct combination of a symbol and text, this logotype is usually easier to trademark than using a symbol alone. Combination logotypes are the most popular choice logo for a prominent company or organization brand identification.
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Iconic Combination Mark Logotypes
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